What is a Communications Toolkit?

A communications toolkit is a collection of materials created to support messaging and initiatives. It can include several different assets and files to supplement communications and reach core audiences. We have provided the communications toolkits below as resources to our campus partners. We hope these toolkits will be helpful as you amplify messages and create communications focused on these University initiatives and priorities.

Usage Guidelines

These communications toolkits are intended for campus communicators and may require an onyen login to access. When using these communications toolkits and creating materials and messaging about University initiatives, please be sure to always follow the University’s branding and identity guidelines outlined on this website, including the use of logos, all visual identity elements, photography, videography, writing style and editorial style.


Carolina Together Brand

Brand guide
Digital signage
PowerPoint template


Book an appointment
Certify your vaccination
Get vaccinated digital signage
Get vaccinated posters
Instagram story videos


Wear a mask posters
The Well story (Kurt Ribisl on Community Standards)


Testing poster
Testing videos

Where to Go

If you have questions about University policy

If you have questions about the COVID-19 Community Standards

If you have questions about the vaccine

  • Contact your physician or Orange County Health Department at 919-245-6111.
If you have questions about the Delta variant

If you want to help spread the word about getting vaccinated and staying safe


For more information about communications toolkits, please contact University Communications.